Should you have a newly published book about marketing strategies or techniques for business entrepreneurs, you should promote these books by being a keynote speaker at an event or perhaps hiring a keynote speaker. The best way to promote your book is to become a keynote speaker at an event. Good if someone hires or invites you to speak at their function, if someone hires you then you can do it for free if they will simply let you promote your book or product. Here are some other ways of promoting your book and products as a keynote speaker.

Be a keynote speaker at conventions and seminars

After you have published the book or product you have been endorsing or have mass produced you have to promote or sell it. One way of selling your product is to advertise and promote it to the public, but with a book you have to target specific buyers who can and will relate to the topic content. If you are not new to the keynote speaking scene then you can promote your book or product on your next keynote presentation. Remember to always ask permission from your client if it is ok for you to promote your book or plug your product to the audience.

Conventions and Seminars have a guest list of some of the powerful and influential people from your local and national companies. They are there to get together with other company CEOs and executives to share a drink, get to know everyone and to share marketing strategies and ideas and also to generate and gather up new clients. Bear in mind that they are also there to hear the keynote speech/presentation to accumulate and formulate new techniques and ideas from the keynote presentation. So if you wish to promote your book you better have a book that is worth reading for by these company suits. Be sure that your book contains something unique in order for your audience to consider reading them. You can also set up a table in the lounge area after your presentation where you can sell and sign your book.

Speak at events and corporate meetings where their topic is related to the contents of your book

Inquire about events and gatherings where their topic is related to the book you published. You can do two things, be invited to share a little something about their topic and why it is related to your book or you can simply promote your book by advertising it for and speaking about its contents. Ask for a mere 4-5 minutes to simply plug your book to the audience or afterwards you can ask to set up a table where you can sell and sign your book. There are also trade fairs where you can promote your book or product by simply renting a booth and displaying your book or product where the crowd can simply inquire as to what it is about and if they will purchase you can sign the book for them.